Process:
Final:
The logo is a construction of modular elements. The concept of the logo thus refers to this fundamental concept in architure: building complex structures by means of simple units. One might also see a classic angle-shaped roof in the letter "A", again referring to architecture. Furhter, there is a positive upward-pointing arrow, if you will. It is made up of the "A" for the arrowhead and the left line of letter "Y" for the shaft - architects often deal not only with bricks and cement but also conceptual diagrams elaborating spaces, relations and directions.
Application:
Dienstag, 9. Dezember 2008
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1 Kommentar:
Dear Roman,
thank you very much for this! I especially like the fact that it is functional yet at the same time makes you admit that "ornament is NOT crime".
Best wishes from Boston!
Aylin
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